Vivísimo’s Search Done Right blog posts my Intranet SEO article
Vivísimo‘s Search Done Right™ blog posted an article I wrote a while ago entitled It’s All About the Metadata, Baby: Search Engine Optimization On The Intranet.
Here’s a snippet to whet your appetite:
Search engine optimization (SEO) is a hot topic these days. SEO consultants are paid well for their expertise in telling a company how to improve its web search engine ranking. A high rank often means more traffic, which means more business, which means more money.
However, SEO consultants focus primarily on the World Wide Web. After all, it’s only the public that needs to find information on the company’s website, right?
Wrong. This fact is well established. Vivísimo and other vendors entered the enterprise search market years ago and their growing number of clients shows that employees need to find data within the company’s intranet sites and storage networks using a unified, easy-to-use interface.
Click your way to SDR and read the full article, It’s All About the Metadata, Baby: Search Engine Optimization On The Intranet. You can also check out my Search Done Right author page.
Update: Fixed the links. Thanks, pookiewookums.

